Beautifully Simple Signage

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I came across the hi site today via Computerlove. There’s some great work on there, but one in particular caught my eye, this very simple and effective signage treatment. The back is painted with a UV-reactive paint that causes the shadow behind the sign (which are mounted at a distance from the wall) to have a greenish glow. My limited German leads me to understand the writing on the wall below are the names and interests (Chuck Norris?) of the new student intake for a particular year, though I couldn’t be quite certain.

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